Insights On Domain Name Registration

When you already have a domain name in mind, when you check its availability and it is not yet taken, then the next important thing to process is the domain name registration. This process is done for you to own the domain name and that no other person can use it. This will also mean [...]

 

So You Want A Low-Maintenance Business Site?

By PhilWebServices, Jun. 17, 2010

Over the years, more and more companies have seen the advantages and benefits of having an online presence. This is because, the web offers a myriad of income opportunities and lead generation, all without the large expense. But the main concern of many businesses today is the technical side of managing a website. For many small and medium firms, retaining a full time IT professional is not a feasible solution. The practical answer? Get your web design and development company come up with a low-maintenance business website. Here are some valuable tips you want to take into consideration.

WordPress

WordPress has increased popularity these days not just for personal blog sites and ecommerce sites as well. This is because of the ease and convenience of WordPess, especially when your site requires constant content update. The great thing about WordPress is the fact that it is extremely user-friendly and low maintenance making it more accessible for the less savvy.

Eliminate Unnecessary Details

Sure, one would initially want their site to have all the bells and whistles. But if you want something practical and workable, stick to simple and straightforward design and discuss this with your web design and development. This will not only cut down the time in the web design and development, it will also be easier for your clients to navigate around without all the frills and distractions.

Clean Coding

Require this from your web design and development company. Be sure all pages have no broken links and errors. Cluttered coding will not only increase the loading time, it can also seriously compromise the performance and credibility of the website.

PhilWebServices has been in the web design and development industry for more than seven years. Offering extensive experience and world-class expertise, PhilWebServices has positioned itself as a strategic business partner for online growth and success. For more information about PhilWebServices, visit www.philwebservices.com.

Posted in Small And Medium Business (SMEs), Web Design And Development 0 Comment

How to Attract Readers to Comment on Your Blog

By PhilWebServices, Jun. 11, 2010

Blogs, as we know significantly help in generating traffic and improving website ranking. Comments on your blog posts also play a great contributing factor. But how do you exactly encourage people to post comments on your blog? Here are some basic tips to help you out.

Allow Subscription

Provide option for your readers to subscribe to comments of your blog. This will allow your readers to receive notifications via RSS or email if someone leaves a comment on a particular blog entry. This encourages people to interact and exchange ideas through comments.

Promote

You also need to promote your blog through Facebook and Twitter. There are a number of automated posting service you can use for this. This will make sure your network in Facebook and followers on Twitter will be notified of your new blog posts.

Ask for Comments

By all means encourage your readers to interact and comment on your blog posts. While this actually goes without mentioning, it sure helps a lot if you can be more encouraging in getting readers to share their opinions.

These are just few of the tried and tested techniques to generate comments on blogs. Have more great ideas? Please feel free to share them.

Posted in SEO/Online Marketing, Small And Medium Business (SMEs), Tips And Tricks 0 Comment

Tips on Managing Online Reputation

By PhilWebServices, Jun. 10, 2010

For any online business, credibility plays a critical factor in a company’s success. Still, bad publicity is a reality these days, especially since online sites and social networking sites have made it easier for people to air out their sentiments and comments. In the online world, negative comments are hurled from the Pope to a small online store. Suffice it to say, no one is immune or exempted from bad publicity. So when it comes to you, what’s the best way to handle it?

These days, a negative blog post with a high traffic can put a serious dent in any type of business. Knowledge in reputation management is important. This refers to following and keeping tabs of the online references of your product or service, your company, and even you specifically. So here are some basic things you need to know on how to best handle this:

Regular monitoring is important. You will need to be aware of what is being said about you, your company, or products and services, good or bad. It is not enough that you keep your business running smoothly, you also need to be aware of the possible bad comments that are being posted against you.
Second, you will need to evaluate and take into serious consideration what is being said, the reason why it was said in the first place and who can possibly read those posts. You can then choose to act depending on how you see fit to best address the situation.

There are a number of reasons behind a bad comment. It is not always a disgruntled client, it can be a old friend, and aggressive competitor or a total stranger who has set out to destroy your reputation through online slander. With this in mind, it is important that you get professionals to help you handle your online reputation. Whether you care to admit it or not, this can seriously affect your business and sales.

PhilWebServices, as an online partner in growth and success offers online reputation management services to help you best control and build on your credibility. For more information about PhilWebServices, visit their website at www.philwebservices.com.

Posted in SEO/Online Marketing, Small And Medium Business (SMEs) 0 Comment

Understanding Google Website Ranking Factors

By PhilWebServices, Jun. 9, 2010

SEO or Search Engine Optimization is not exactly rocket science. While it does not require a genuis to figure it out, strategic SEO will need a level of expertise and understanding on how it works and how search engines behave. One of the primary questions that you may encounter is the how Google, being the most popular and biggest search engine, conduct ranking of sites. Well, here are the key factors that are taken into account.

Domain

The website’s domain is one good basis used by Google. Factors that are taken into consideration include the domain age, history of the domain, IP address, IP location and keywords in the domain name. It sure pays to have a good head start with a good domain name.

Site Architecture

Another primary factor considered by Google is the HTML structure, the URL path, the use of header tags, as well s the external CSS.

Content

Of course we all know that content is king in the online world. This is also taken into account by Google and regular addition of fresh and original content is definitely important in SEO. Factors that you need to focus on include the title tag, keyword density, meta description, header tags, freshness of the content and the keywords found in the body text.

Links

There are different types of linking methods used in SEO. In the inbound links, quality or website and web page linking are determining factors along with the age of the site and domain being linked to, relevancy of the page, as well as the location of the links. Other factors include Alt tags in image linking, TLD authority, location or the server, and country specific domain.

These are just four of the primary factors that Google take into account in ranking websites. PhilWebServices, a primary and trusted SEO service provider ensures client websites are properly prepped and strategically positioned to best maximize their online presence. For more information on SEO of PhilWebServices, visit their website at www.philwebservices.com .

Posted in Outsourcing Philippines, SEO/Online Marketing, Small And Medium Business (SMEs) 0 Comment